Business · Work

market share

part of total market

Market share is the percentage of sales that a company has in a market.

B2 common speech & writing

collocation

This vs that

its percentage of total sales rose

The company gained market share.

many people wanted it

The product saw strong demand.

Hear it in real life

How are we doing against our competitors?

Our market share has fallen slightly this quarter.

Play the conversation

The cheaper model helped the company gain market share in Asia.

Which sounds natural?

Psst — which one would you actually say?

The mistake everyone makes

Not: Our market sharing has increased this year.

Say: Our market share has increased this year.

Share is the noun here; do not use sharing.

Say it together

Whole chunks natives use with it.

gain/lose market share

The company gained market share after cutting its prices.

They lost market share to a cheaper competitor.

Phrases to borrow

More for talking about business.

break even

The shop should break even by the end of the year.

meet demand

The factory is struggling to meet demand.

Business words

Work · Business: the words around “market share”.

More connectionsMore business words8

Your turn: say it out loud

We've gained market share this year.

Say it out loud two or three times, until it feels like yours.

market share

part of total market

“The cheaper model helped the company gain market share in Asia.”

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