Grammar fix

hype up

promote with hype

To promote someone or something with a lot of excited praise, often making it seem better than it really is.

phrasal verb
How oftenCommon
LevelB2
Used inSpeech & writing

Hear it in context

Notice where the phrase sounds natural.

The trailer hyped up the new game as a completely different experience.

New restaurants are often hyped up online, but I prefer to visit a place before deciding whether it is genuinely good.

Fix the pattern

One small grammar move makes it sound right.

Not: The company hyped up about the new phone.

Say: The company hyped up the new phone.

Use the product or person as the object: 'hype something up', not 'hype up about something'.

  • Pattern
  • hype sb/sth up

Don't confuse it

Other ways to say it

Praise something to make it seem great

How much hypePositive emphasisHeavy hype
talk upEmphasise someone's strengths or something's advantages.build upCreate a strongly positive impression through praise.
hype upYou're here · Promote something enthusiastically, often beyond what it deserves.

Try it in Daily Speak