Society
the social cost
risk of embarrassment or backlash
The social cost of an action is the embarrassment or negative reaction it may cause from other people.
Hear it in real life
Why did nobody challenge the decision?
They were worried about the social cost of speaking up.
People sometimes stay silent because they fear the social cost of disagreeing with the group.
The mistake everyone makes
Not: She worried about the social cost to disagreeing with the group.
Say: She worried about the social cost of disagreeing with the group.
Use “of” after “the social cost” to introduce the action that may bring negative reactions.
Build it
How it fits in a sentence.
the social cost of something; face the social cost of something
Your turn: say it out loud
People sometimes stay silent because they fear the social cost of disagreeing with the group.
Say it out loud two or three times, until it feels like yours.
the social cost
risk of embarrassment or backlash
“People sometimes stay silent because they fear the social cost of disagreeing with the group.”
heytardy
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